Rocket Surgery Made EasyRocket Surgery Made Easy

Rocket Surgery Made Easy adds demonstration videos to the proven mix of clear writing, before-and-after examples, witty illustrations, and practical advice that made Don't Make Me Think so popular.

Author: Steve Krug

Publisher: New Riders

ISBN: 0321702840


Page: 168

View: 541

It's been known for years that usability testing can dramatically improve products. But with a typical price tag of $5,000 to $10,000 for a usability consultant to conduct each round of tests, it rarely happens. In this how-to companion to Don't Make Me Think: A Common Sense Approach to Web Usability, Steve Krug spells out a streamlined approach to usability testing that anyone can easily apply to their own Web site, application, or other product. (As he said in Don't Make Me Think, "It's not rocket surgery".) Using practical advice, plenty of illustrations, and his trademark humor, Steve explains how to: Test any design, from a sketch on a napkin to a fully-functioning Web site or application Keep your focus on finding the most important problems (because no one has the time or resources to fix them all) Fix the problems that you find, using his "The least you can do" approach By paring the process of testing and fixing products down to its essentials ("A morning a month, that's all we ask"), Rocket Surgery makes it realistic for teams to test early and often, catching problems while it's still easy to fix them. Rocket Surgery Made Easy adds demonstration videos to the proven mix of clear writing, before-and-after examples, witty illustrations, and practical advice that made Don't Make Me Think so popular.

Don t Make Me Think RevisitedDon t Make Me Think Revisited

Rocket Surgery Made Easy uses the same proven mix of clear writing, before-
and-after examples, witty illustrations, and practical advice that made Don't Make
Me Think an instant classic. Steve Krug (pronounced “kroog”) is best known as
the ...

Author: Steve Krug

Publisher: New Riders

ISBN: 9780133597264


Page: 216

View: 988

Since Don’t Make Me Think was first published in 2000, hundreds of thousands of Web designers and developers have relied on usability guru Steve Krug’s guide to help them understand the principles of intuitive navigation and information design. Witty, commonsensical, and eminently practical, it’s one of the best-loved and most recommended books on the subject. Now Steve returns with fresh perspective to reexamine the principles that made Don’t Make Me Think a classic–with updated examples and a new chapter on mobile usability. And it’s still short, profusely illustrated…and best of all–fun to read. If you’ve read it before, you’ll rediscover what made Don’t Make Me Think so essential to Web designers and developers around the world. If you’ve never read it, you’ll see why so many people have said it should be required reading for anyone working on Web sites. “After reading it over a couple of hours and putting its ideas to work for the past five years, I can say it has done more to improve my abilities as a Web designer than any other book.” –Jeffrey Zeldman, author of Designing with Web Standards

Running LeanRunning Lean

The structure of this interview largely follows a usability testing format described
by Steve Krug in his book, Rocket Surgery Made Easy (New Riders Press). I
highly recommend getting a copy of that book, as you'll be conducting a lot more

Author: Ash Maurya

Publisher: "O'Reilly Media, Inc."

ISBN: 9781449331917


Page: 240

View: 262

We live in an age of unparalleled opportunity for innovation. We’re building more products than ever before, but most of them fail—not because we can’t complete what we set out to build, but because we waste time, money, and effort building the wrong product. What we need is a systematic process for quickly vetting product ideas and raising our odds of success. That’s the promise of Running Lean. In this inspiring book, Ash Maurya takes you through an exacting strategy for achieving a "product/market fit" for your fledgling venture, based on his own experience in building a wide array of products from high-tech to no-tech. Throughout, he builds on the ideas and concepts of several innovative methodologies, including the Lean Startup, Customer Development, and bootstrapping. Running Lean is an ideal tool for business managers, CEOs, small business owners, developers and programmers, and anyone who’s interested in starting a business project. Find a problem worth solving, then define a solution Engage your customers throughout the development cycle Continually test your product with smaller, faster iterations Build a feature, measure customer response, and verify/refute the idea Know when to "pivot" by changing your plan’s course Maximize your efforts for speed, learning, and focus Learn the ideal time to raise your "big round" of funding Get on track with The Lean Series Presented by Eric Ries—bestselling author of The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses—The Lean Series gives you solid footing in a proven methodology that will help your business succeed.

Usability TestingUsability Testing

I read Steve Krug's follow-up book, Rocket Surgery Made Easy: A Do-It-Yourself
Guide to Finding and Fixing Usability Problems. I attended Usability Week, a
training camp of sorts organized by the Nielsen Norman Group, which included a

Author: Rebecca Blakiston

Publisher: Rowman & Littlefield

ISBN: 9781442229006


Page: 148

View: 412

Do you want to improve the usability of your library website, but feel that it is too difficult, time-consuming, or expensive? Usability Testing: A Practical Guide for Librarians will teach you how to make the case for usability testing, define your audience and their goals, select a usability testing method appropriate for your particular context, plan for an in-house usability test, conduct an effective in-house usability test, analyze usability test results, and create and implement a plan for ongoing, systematic usability testing. Step-by-step instructions, along with a myriad of examples, allow you to use this book as a practical guide, and adapt the techniques for your own context. Techniques are appropriate for libraries of all types, including academic, public, and special libraries.

Prezi For DummiesPrezi For Dummies

Current brain research shows that much of human thinking and connecting is
done when people are not directly focusing on a ... In his book Rocket Surgery
Made Easy, Steve Krug talks about testing your napkin sketches as early as

Author: Diamond

Publisher: John Wiley & Sons

ISBN: 0470926880


Page: 336

View: 378

A one-stop resource for an exciting new Web-based, slide-free presentation tool! People who have been seeking a flashier version of PowerPoint have found it—and it's Prezi. A Web-based, slide-free presentation tool, Prezi allows users to create and give rich, Web-based presentations complete with dynamic content, contextual layouts, and eye-catching visuals. Prezi For Dummies gets you rapidly up to speed, including how to think outside the traditional slide, create your project, insert Flash and other graphic files, and publish your presentation to a public domain. You’ll also learn valuable tips on what makes a good Prezi. Introduces Prezi, a Web-based, Flash-friendly, dynamic presentation tool Explains how to use online and offline editors and insert images, video, sound, Flash files, and other complex graphics Covers presenting a Prezi, publishing it to a public domain, and collaborating with others Offers tips and insights on what makes a good Prezi—and how to think visually to create content that benefits your business or organization Move beyond slides, put your visual thinking cap on, and get the very most of Prezi with this timely, practical guide.

Landing Page OptimizationLanding Page Optimization

... companies can help you recruit appropriate subjects, conduct the tests, and
deliver detailed findings. usability testing can often be done inexpensively and
informally. steve Krug's excellent book Rocket Surgery Made Easy (new riders
press, ...

Author: Tim Ash

Publisher: John Wiley & Sons

ISBN: 9781118234532


Page: 480

View: 137

A fully updated guide to making your landing pages profitable Effective Internet marketing requires that you test and optimize your landing pages to maximize exposure and conversion rate. This second edition of a bestselling guide to landing page optimization includes case studies with before-and-after results as well as new information on web site usability. It covers how to prepare all types of content for testing, how to interpret results, recognize the seven common design mistakes, and much more. Included is a gift card for Google AdWords. Features fully updated information and case studies on landing page optimization Shows how to use Google's Website Optimizer tool, what to test and how to prepare your site for testing, the pros and cons of different test strategies, how to interpret results, and common site design mistakes Provides a step-by-step implementation plan and advice on getting support and resources Landing Page Optimization, Second Edition is a comprehensive guide to increasing conversions and improving profits.

More Agile TestingMore Agile Testing

Krug, Steve, Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and
Fixing Usability Problems, New Riders, 2009. ———, Don't Make Me Think,
Revisited: A Common Sense Approach to Web Usability, 3rd Edition, New Riders
, ...

Author: Janet Gregory

Publisher: Addison-Wesley Professional

ISBN: 9780133749564


Page: 544

View: 872

Janet Gregory and Lisa Crispin pioneered the agile testing discipline with their previous work, Agile Testing. Now, in More Agile Testing, they reflect on all they’ve learned since. They address crucial emerging issues, share evolved agile practices, and cover key issues agile testers have asked to learn more about. Packed with new examples from real teams, this insightful guide offers detailed information about adapting agile testing for your environment; learning from experience and continually improving your test processes; scaling agile testing across teams; and overcoming the pitfalls of automated testing. You’ll find brand-new coverage of agile testing for the enterprise, distributed teams, mobile/embedded systems, regulated environments, data warehouse/BI systems, and DevOps practices. You’ll come away understanding • How to clarify testing activities within the team • Ways to collaborate with business experts to identify valuable features and deliver the right capabilities • How to design automated tests for superior reliability and easier maintenance • How agile team members can improve and expand their testing skills • How to plan “just enough,” balancing small increments with larger feature sets and the entire system • How to use testing to identify and mitigate risks associated with your current agile processes and to prevent defects • How to address challenges within your product or organizational context • How to perform exploratory testing using “personas” and “tours” • Exploratory testing approaches that engage the whole team, using test charters with session- and thread-based techniques • How to bring new agile testers up to speed quickly–without overwhelming them The eBook edition of More Agile Testing also is available as part of a two-eBook collection, The Agile Testing Collection (9780134190624).

Advanced Web Metrics with Google AnalyticsAdvanced Web Metrics with Google Analytics

... Cult of Analytics: Driving Online Marketing Strategies Using Web Analytics (
Butterworth-heinemann, 2009) • Steve Krug, Rocket Surgery Made Easy: The Do-
It-Yourself Guide to Finding and Fixing Usability Problems (new Riders press, ...

Author: Brian Clifton

Publisher: John Wiley & Sons

ISBN: 9781118239582


Page: 600

View: 263

This book is intended for use by customers using Google Classic Analytics and does not cover the newer Google Universal Analytics or related Google Tag Manager. Google Analytics is the free tool used by millions of web site owners to assess the effectiveness of their efforts. Its revised interface and new features will offer even more ways to increase the value of your web site, and this book will teach you how to use each one to best advantage. Featuring new content based on reader and client requests, the book helps you implement new methods and concepts, track social and mobile visitors, use the new multichannel funnel reporting features, understand which filters to use, and much more. Gets you up and running with all the new tools in the revamped Google Analytics, and includes content requested by readers and users especially for new GA users Covers social media analytics features, advanced segmentation displays, multi-dashboard configurations, and using Top 20 reports Provides a detailed best-practices implementation guide covering advanced topics, such as how to set up GA to track dynamic web pages, banners, outgoing links, and contact forms Includes case studies and demonstrates how to optimize pay-per-click accounts, integrate AdSense, work with new reports and reporting tools, use ad version testing, and more Make your web site a more effective business tool with the detailed information and advice about Google Analytics in Advanced Web Metrics with Google Analytics, 3nd Edition.

Usable UsabilityUsable Usability

logic and, 159 navigation, 5, 14 restaurants, 16, 142, 165 retroductive inference,
158, 175–176, 189 Robinson, Hilary, 16 Rocket Surgery Made Easy: The Do-It-
Yourself Guide to Finding and Fixing Usability Problems (Krug), 215 Roddick, ...

Author: Eric Reiss

Publisher: John Wiley & Sons

ISBN: 9781118240434


Page: 256

View: 924

The A-to-Z guide to spotting and fixing usability problems Frustrated by pop-ups? Forms that make you start over if you miss a field? Nonsensical error messages? You're not alone! This book helps you simply get it right the first time (or fix what's broken). Boasting a full-color interior packed with design and layout examples, this book teaches you how to understand a user's needs, divulges techniques for exceeding a user's expectations, and provides a host of hard won advice for improving the overall quality of a user's experience. World-renowned UX guru Eric Reiss shares his knowledge from decades of experience making products useable for everyone...all in an engaging, easy-to-apply manner. Reveals proven tools that simply make products better, from the users' perspective Provides simple guidelines and checklists to help you evaluate and improve your own products Zeroes in on essential elements to consider when planning a product, such as its functionality and responsiveness, whether or not it is ergonomic, making it foolproof, and more Addresses considerations for product clarity, including its visibility, understandability, logicalness, consistency, and predictability Usable Usability walks you through numerous techniques that will help ensure happy customers and successful products!

Web Design DeMYSTiFieDWeb Design DeMYSTiFieD

For more on website testing, check out these resources: Rocket Surgery Made
Easy: The Do-It-Yourself Guide to Finding and Fixing • Usability Problems by
Steve Krug (New Riders Press, 2009) Handbook of Usability Testing: How to
Plan, ...

Author: Wendy Willard

Publisher: McGraw Hill Professional

ISBN: 9780071748025


Page: 384

View: 440

Website DESIGN just got a whole lot EASIER! Learn the latest website development tools, techniques, and best practices. Web Design Demystified provides the hands-on help you need to get started. Written in a step-by-step format, this practical guide begins by covering website planning and designing for screens. Then, you'll learn how to build pages, use and integrate HTML and CSS, work with JavaScript, PHP, and XML, and use templates. Get tips for testing and going live as well as information on e-mail design and search engine optimization. Clear examples and concise explanations make it easy to understand the material, and end-of-chapter quizzes and a final exam help reinforce key concepts. It's a no-brainer! You'll learn how to: Create design mockups that meet the project goals Add images and multimedia with HTML Style text, lists, links, and forms with CSS Integrate HTML and CSS for layout Improve your site's search engine ranking Code HTML for e-mail Simple enough for a beginner, but challenging enough for an intermediate user, Web Design Demystified gives you the tools you need to create successful websites.

The Elements of User ExperienceThe Elements of User Experience

Provides an overview of the complexities of interactive Web design for non-designers, explaining the processes, methods, and vocabulary of user experience design.

Author: Jesse James Garrett

Publisher: New Riders Pub

ISBN: 0321683684


Page: 172

View: 385

Provides an overview of the complexities of interactive Web design for non-designers, explaining the processes, methods, and vocabulary of user experience design.

Designing with Web StandardsDesigning with Web Standards

With this third edition, Zeldman continues to be the voice of clarity; explaining the complex in plain English for the rest of us.” — Dan Cederholm, author, Bulletproof Web Design and Handcrafted CSS “Jeffrey Zeldman sits somewhere ...

Author: Jeffrey Zeldman

Publisher: New Riders

ISBN: 9780321679789


Page: 432

View: 259

Best-selling author, designer, and web standards evangelist Jeffrey Zeldman has revisited his classic, industry-shaking guidebook. Updated in collaboration with co-author Ethan Marcotte, this third edition covers improvements and challenges in the changing environment of standards-based design. Written in the same engaging and witty style, making even the most complex information easy to digest, Designing with Web Standards remains your essential guide to creating sites that load faster, reach more users, and cost less to design and maintain. Substantially revised—packed with new ideas How will HTML5, CSS3, and web fonts change your work? Learn new strategies for selling standards Change what “IE6 support” means “Occasionally (very occasionally) you come across an author who makes you think, ‘This guy is smart! And he makes me feel smarter, because now I finally understand this concept.’” — Steve Krug, author of Don’t Make Me Think and Rocket Surgery Made Easy “A web designer without a copy of Designing with Web Standards is like a carpenter without a level. With this third edition, Zeldman continues to be the voice of clarity; explaining the complex in plain English for the rest of us.” — Dan Cederholm, author, Bulletproof Web Design and Handcrafted CSS “Jeffrey Zeldman sits somewhere between ‘guru’ and ‘god’ in this industry—and manages to fold wisdom and wit into a tale about WHAT web standards are, HOW standards-based coding works, and WHY we should care.” — Kelly Goto, author, Web ReDesign 2.0: Workflow that Works “Some books are meant to be read. Designing with Web Standards is even more: intended to be highlighted, dogeared, bookmarked, shared, passed around, and evangelized, it goes beyond reading to revolution.” — Liz Danzico, Chair, MFA Interaction Design, School of Visual Arts

Psychiatric Nursing Made Incredibly Easy Psychiatric Nursing Made Incredibly Easy

... 421 Robo , 434 Rock , 427 Rocket fuel , 460 Rogers , nursing model of , 10
Rolling , 434 Rorschach test , 37 , 38 Rum fits ... assessing , 32 Sex offenders ,
treatment programs for , 527 Sex reassignment surgery , 543 Sexual arousal
disorder ...


Publisher: Lippincott Williams & Wilkins

ISBN: 1582552703


Page: 566

View: 905

CD: 1,000 review questions for nursing students and practicing nurses who are seeking advanced certification in psychiatric nursing.

The RocketThe Rocket

was seeing her son , Grover , off on the Rocket for the first school year at Law .
renceville . ... Clara Dein , stenographer in the office of R . E . Johnson , is
recuperating from surgery at her home in Douglas , Wyoming . ... when " both
hands were required to handle the throttle on the steam locomotives , to the easy
controls of the present day Diesels . ... Organization of a Women ' s Bowling
League made up.



ISBN: STANFORD:36105128585010



View: 753

Otolaryngology head and Neck SurgeryOtolaryngology head and Neck Surgery

Head and Neck Surgery Volume 135 Number 25 Annual Meeting and OTO
EXPO Exhibits P297 ance - pH probes which detect ... latest innovation , the
Tissu - Trans for fat re - injection , joins Shippert Medical's popular line of Denver
Nasal Splints , Rhino Rocket Nasal ... Current products include : “ Ear Putty ” soft
silicone earplugs — Neoprene Headbands made in the USA“ Eavey Easy Ear
Wraps ” , an ...



ISBN: NWU:35558005548850



View: 240

Lexicon MedicumLexicon Medicum

He graduated at Padua; and attained considerable reputation, as wall In surgery
as in medicine ; ; two of the French „_ ; the latter of wliom i ... of a plant, which are
externally If all natural objects were simple in their form, it would not be easy to
distinguish one from anoti- nor would ft ... Hence a bound variuty, connected with
general resemblance}*, is wisely and benevolently made their universal

Author: Robert Hooper


ISBN: UCAL:$B201911



View: 977

The Surgery of Theodoric Ca A D 1267The Surgery of Theodoric Ca A D 1267

But brassica and calamentum , rocket root , petroselinum , garlic and onion ,
should be avoided as unsuitable . ... Surgery But when the patient has been
treated for a month very carefully with all the means of medicine , and his urine is
not ... It has already been determined by the wise ancients that the cure of the
stone by the knife is easy in children up to the age of ... found and can more
easily be drawn to a place suitable for incision , and there an incision may be
made more safely .

Author: Bp. Teodorico Borgognoni


ISBN: UOM:39015011277962



View: 750

The Cabinet dictionary of the English languageThe Cabinet dictionary of the English language

An in a drama ; hence , any conspicuous action or duty artificial fire - work which ,
being tied to a performed by any one . stick and fired , is projected through the
Roll , ( röl ) v . t . ... Act of moving backimpel forward with a swift and easy motion ,
as of wards and forwards : mass of metal or rolling to ... To move by set on rockets
so as to swing backwards and Rocket . turning on a surface ; to revolve upon an
existo ... of the hart . a long and broad bandage used in surgery ; - & Roe , ( ro ) n

Author: English language


ISBN: OXFORD:600083790



View: 437

Kari Collector s editionKari Collector s edition

The shields would be easy enough to build, but he had no idea about the third
weapon. ... The third weapon can be a small rocket that's guided to the ship and
explodes when it contacts it. ... "The beams that we use to cut metals, do precise
surgery and for many other things can probably be made large enough to where

Author: CD Moulton


ISBN: 9781312342491



View: 292